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LS Builds Winding Wire Plant in Serbia To Focus On European Market

by wireworld on 05/01/2018 - 02:56 am

Tags: Press Releases, Projects

LS Group is setting up a production operation in Serbia to tap the European winding wire market. Winding wire is a copper or aluminum wire coated with a layer of insulation.

Superior Essex, the U.S. cable making company of LG Group, broke ground for a project to build a winding wire plant in Zrehanin, about 90 km north of Belgrade, the capital of Serbia, on March 16. The project calls for investing 18.5 million euros (25 billion won) to build a winding wire plant covering 14,000 sq. meters in floor space on a lot of 40,000 sq. meters. Additional investments will be studied, they said. 

SPX plans to secure 42 production lines capable of producing 12,000 tons of winding wire yearly by the end of the year and begin production next year. 

Among those present at the groundbreaking ceremony were Serbian President Alexander Vucic, LG Group Chairman Christopher Koo, LS Vice Chairman Lee Kwang-woo, SPSX executives, and Zrejanin Mayor Cedomir Janjic. 

President Vucic extended thanks to LS group’s investments. Serbia will provide full support to create an environment suitable for foreign companies’ investment, he added. LS Group Chairman Koo said LS has decided to establish a production operation in Eastern Europe, which is emerging as a new market to make an inroad into the European market. This partnership is hoped to make Serbia an Eastern European winding wire production hub, he added. 

In his New Year’s message, Chairman Koo stressed the importance of laying a stepping stone to compete with global leaders and become a global company by upgrading its overseas businesses further than now.

Last year, LS Cable & System set up an EV part production operation in Poland and a sales operation in France. LSIS is accelerating efforts to strengthen its overseas presence by dedicating the solar-ESSHokkaido Chitose Solar Power Plant.